Nowadays, keeping love alive is harder than ever. Divorce lawyers are busier than ever, with 1 in 2 marriages ending in a breakup. Many couples opt for large mattresses for extra comfort. But while they may feel cozy, the extra space can create emotional distance, reducing closeness, intimacy, and connection.
For Valentine's Day, CALM mattress launched LOVE, an innovative mattress topper with a 150-degree incline on both ends that inevitably draws couples closer at bedtime. A surprising product innovation turned into an emotionally meaningful message, blending functionality with intimacy.